Reebok strives to inspire people everywhere to be their best – physically, mentally, and socially. The Reebok company was founded in 1895 in the English town of Bolton, where the Foster family began producing running shoes. Over time, Reebok evolved into a global brand inspired by American technology, a deep fitness heritage, and a design mission to continue creating the best equipment for fitness enthusiasts and athletes worldwide. Today, Reebok is a global manufacturer of sports footwear, clothing, and fitness equipment.